Cookie Policy

Our website address is: https://navoto.com

Last Updated: October 2025
Website: https://www.navoto.com

1. Introduction

Welcome to Navoto.com (“we”, “our”, “us”).
This Cookie Policy explains how we use cookies and similar technologies to recognize you when you visit our website and how these technologies help us improve your user experience, track marketing performance, and enhance our services.

This policy should be read alongside our Privacy Policy and Terms of Service.

By continuing to browse Navoto.com, you consent to our use of cookies as described below.

2. What Are Cookies?

Cookies are small text files stored on your device when you visit a website.
They enable certain website features, help us analyze traffic, and provide insights into how users engage with our pages and ads.

Cookies may be:

Session cookies — temporary and deleted once you close your browser.
Persistent cookies — remain stored until deleted or expired.

3. How We Use Cookies

We use cookies to:

Ensure our website functions properly
Analyze user interactions and performance
Track conversions from Google Ads and Meta Ads
Measure engagement using Google Analytics 4 (GA4)
Manage scripts and tracking through Google Tag Manager (GTM)
Enhance personalization using AI-based analytics tools
Improve SEO, user experience, and marketing campaigns

4. Types of Cookies We Use

a. Essential Cookies

These cookies are required for the website to function properly — such as logging in, submitting contact forms, or accessing secure areas.
Without them, certain features may not be available.

Examples:

__cf_bm – Cloudflare bot protection
session_id – User session management

b. Analytics and Performance Cookies

We use analytics cookies to understand how visitors interact with our website.
These help us improve user experience and content quality.

Tools used:

Google Analytics 4 (GA4)
Tracks website traffic, session time, and visitor flow
Google Tag Manager (GTM)
Manages marketing and event tags efficiently
AI-based tracking tools (e.g., ChatGPT analytics, predictive metrics)

Examples:

_ga, _gid, _gat – Google Analytics
_dc_gtm_ – Google Tag Manager

c. Advertising and Remarketing Cookies

These cookies help us deliver relevant ads across Google, Meta (Facebook & Instagram), and partner platforms.
They also help us measure ad performance, optimize campaigns, and prevent ad fatigue.

Examples:

fr, _fbp – Meta (Facebook) Pixel
_gcl_au – Google Ads conversion tracking
_uetsid, _uetvid – Microsoft Ads tracking

d. Functional Cookies

These remember your preferences such as:

Language
Location
Display settings

This allows Navoto.com to provide a more tailored experience.

e. AI & Personalization Cookies

We use AI to enhance personalization and performance insights.
These cookies support:

Smart content recommendations
Predictive behavior analytics
Real-time SEO improvement tracking

5. Third-Party Cookies

Some cookies come from third parties whose tools we integrate, such as:

Google Ads / Analytics / Tag Manager
Meta (Facebook & Instagram)
LinkedIn Insights Tag
AI-based SEO and analytics platforms

These third parties may use cookies according to their own privacy policies.

6. Managing and Disabling Cookies

You can control or delete cookies at any time through your browser settings.
However, disabling certain cookies may affect the functionality of our site.

Guides for managing cookies:

7. Consent

When you visit Navoto.com for the first time, a cookie banner will appear requesting your consent.
By clicking “Accept All Cookies,” you agree to our use of cookies as outlined in this policy.
You may adjust your preferences anytime via the “Cookie Settings” option at the bottom of the site.

8. Updates to This Policy

We may update this Cookie Policy periodically to reflect changes in laws, technologies, or our practices.
All updates will be posted here with a revised Last Updated: October 2025.

9. Contact Us

If you have questions about our Cookie Policy or data handling practices, please contact us:

📧 info@navoto.com
🌐 https://www.navoto.com/contact
🏢 Navoto India Pvt. Ltd.